
InGroup Licensing is a full-service licensing company that specializes exclusively in fashion licensing, concentrating on fashion and lifestyle brand extensions. Founded in 1994, the company develops programs that fully integrate the disciplines of marketing, merchandising, advertising and promotion, from researching brand recognition levels and identifying logical product mixes to matching brands to partners, negotiating contracts, and managing business growth. The firm has been voted License Magazine's "Top 100 To Watch" for its work in the licensing community. Licensing is a crucial componant in a brand's growth strategy. When done properly, it opens up new channels to customers that can increase your awareness and your bottom line. Welcome to InGroup Licensing -- the leader in complete lifestyle licensing programs. On this site, you can learn about our clients, meet our team, see us in the news, and learn more about the process of licensing and brand growth. August 18, 2008 InGroup Licensing will be at MAGIC, stop by the Kersh Booth #YC 15013. "Kersh is the embodiment of today's young woman. Its products reflect the casual flair and earthy, authentic, yet chic look to which modern women aspire," said Judi Seidman, President, InGroup Licensing. "These brand values, as well as the highly-regarded Kersh name, will translate well into literally thousands of products throughout the lifestyle and fashion industries."
March 17, 2008 InGroup Licensing was pleased to support the Chelsea Chabad at the Founders Dinner for the Center for Jewish Discovery and Preschool of the Arts at the Metropolitan Pavilion in Chelsea, New York. A memorial tribute was set up for Steven Seidman, InGroup Licensing's founder and CEO who lost his battle with cancer in 2007. His legacy lives on! True Religion Signs Fragrances License Company Partners with Selective Fragrances True Religion Apparel, Inc. today announced it has signed a licensing agreement with Selective Fragrances dba New Wave Fragrances, a manufacturer and worldwide distributor of fine fragrances and beauty-related products...learn more
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