About Us
Team Members: Ed Casey - Consultant
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| Ed Casey-Consultant |
Ed joined Turner Home Entertainment, the video, publishing, interactive and licensing division of Turner Broadcasting, in 1991 as a Licensor. Ed was directly responsible for all licensing of Turner’s World Championship Wrestling, in addition to apparel, domestics and publishing for Turner’s Classic Films and Tom & Jerry the Movie. When Turner acquired the Hanna-Barbera cartoon library, Ed was apparel licensor for the Flintstones, The Flintstones Movie, the Flintstones cross licensed with NFL, MLB, NBA and Colleges; Jonny Quest, Cartoon Network, Cartoon Network’s Wacky Racing and Scooby-Doo. Ed sold the first ever Cartoon Network license and his apparel business was the lead category on the Flintstones.
Ed worked with the SloaneVision licensing agency after Turner on television and branded properties. He later became the Executive Director of Apparel and Accessories for Scripps Howard’s United Media division working on Charles Schulz’ Peanuts brand, among other properties. After his experience at United Media, Ed was Director of New Business for Hearst Brand Development responsible for Good Housekeeping and Popular Mechanics Brands. Most recently, Ed was Senior Vice President of Licensing for Riot Media a start-up company. While there, Ed pioneered the niche of teen boy licensing signing branded partnerships for Riot Media.
Most recently, Ed Casey was Vice President for Stone America Licensing where his expertise was in leveraging equity for billion dollar clients such as Laura Ashley, Hang Ten, Bed Head / TIGI and International Truck, Navistar. Among his agreements were the launch of the Helen of Troy Bed Head hair appliances and accessories, International Truck Toys with Mattel and House wares and kitchen textiles for Laura Ashley.
Ed is a member of the Licensing Merchandising Association (LIMA). He is also the parent of two children ages 19 and 16. Ed has been involved in his local community of Summit, New Jersey for many years and has been a little league baseball director for six years. In that capacity, had organized fourteen teams, twenty eight coaches, and 170 players in the youth baseball leagues.
